
Martina Holma is the Chief Customer Officer at Hoxhunt, where she leads global customer strategy and works with organizations worldwide to strengthen their cybersecurity culture. She has partnered with more than a thousand enterprises to align security awareness with business goals, demonstrating how trust and resilience can be key differentiators in growth. At Hoxhunt, Martina helps customers transform employee behavior into a powerful defense layer, using human risk management to complement technical controls. Her approach emphasizes cross-functional collaboration, enabling security to become a driver of both confidence and competitive advantage. With a background spanning customer success, strategy, and leadership, Martina is passionate about making security awareness practical, measurable, and impactful for both employees and the business.