Campbell’s S.A.F.E. Movement: Inspiring Security Culture through Community Engagement

Campbell Soup Company
Campbell's S.A.F.E. (Security Awareness For Everyone) Movement revolutionized the company’s security culture by emphasizing community engagement, and has a long-term vision of affecting security awareness nationwide. By focusing on external impact, it has driven internal change, increasing self-reporting rates, voluntary engagement, and fostering a proactive security mindset.