At 6sense, we launched an internal initiative called, “Automation Domination”, which pushed us to think outside the box about how we work both as individuals and as a collective organization through scalable solutions. We believe that efficient execution over the long term is the only way to build value that is within our control. Automation Domination enabled us to automate complex internal workflows based on specific business processes and by creating a culture around an automation mindset. We set out with the ambitious goal of establishing a durable business model for the long-term by gaining efficiency through automation across the organization.  

We used a combination of purchased and proprietary solutions, including our 6sense Conversational Email with Generative AI functionality, integrated into our tech stack to help enhance our cross-functional engagement, break down silos between groups or teams, and produce tangible results both in time and money saved. 

View 6sense’s presentation here

Bryan Wise, CIO, 6sense